[GTRMagic]

Originally Posted by Mixer

This isn't strictly the right place for it but I think it is the closest for it...

After completely unscientific research on my ~45 minute drive to work I have raised a question... How the hell is Nissan affording their race program?

I have seen a grand total of 2 Altimas _ever_ on the road, and barely ever see any Nissans at all, those that I see are mostly Xtrails or Patrols.

Nissan seems to be solidly holding down about 7th spot, and the only cars in their respective top-10s are the Qashqai and the Patrol.

This for me begs the question where has $10m come from to go racing, from approximately 60k car sales a year? This must be a massive slice of their budget let alone their marketing budget.

You might just be surprised at the size of the importer withholds in margin they keep when onforwarding cars to dealers' floor plans...

Generally, this is the source of funds to go racing... although the number Nissan is said to be kicking the tin to NisMoAu is around half the number you quote.