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I would imagine the reason some tracks have WEC races is the same as other series, they are being tendered out by the WEC organisers to the highest bidders.
Every sport these days is trying to be like the Olympics and take the sport to new areas. But this is mainly due to them bidding more and being sought out by aggressive series marketeers pushing for more money from tourist boards.
It can work with some racing, notably MotoGP where the huge funding given to the Asian scene is seeing huge crowds in places like Malaysia and Thailand, simply because there are riders involved and they have won races.
But going to China with WEC seems great on paper. Until you realise there is no real interest. It's the same as F1 going to Korea, India, Singapore. The crowd at Singapore is largely ex pats as it is for MotoGP in Qatar and F1 in Abu Dhabi.
Nothing wrong with that, but to hide it behind a veneer of spreading the word is wrong, for a series that struggles to engage anything more than a few thousand uber fans other than for once a year, they need to go where there is support. The series, especially now, is struggling as it is, so spreading wings is not the thing to do right now
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