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Old 11 Oct 2016, 10:35 (Ref:3679260)   #26
Akrapovic
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Originally Posted by Maelochs View Post
Because the race is broadcast not for the fans but for the sponsors. Sponsors want to be on TV, where they think they get more eyeballs ... and possibly, fresh eyeballs.

With TV, they can advertise the race. if the race is broadcast online online, how can they get word to new viewers? Apparently they don't want to advertise non-TV sources on TV ... or only if there is a TV-based option
That's all fine and makes sense, but does this problem exist in the US and no where else? As discussed, there are ways of reaching new audiences online very easily, especially using YouTube.

This seems like a problem that is isolated to the United States and created by the TV companies.
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