Researching to see what the market presence do Liqui Moly in America as outside of Bathurst 12, I don't see a whole lot from them stateside..
From 365:
http://sportscar365.com/imsa/iwsc/li...nsorship-deal/
Quote:
It marks the company’s largest sponsorship deal in North America that will also see Liqui Moly become the official lubricant supplier to the team.
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Sounds like it's not just a drop in the bucket???