Quote:
Originally Posted by btccbloke
could someone explain how starting the races at 10 past the hour rather than on it will help maintain or increase a tv audience??
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So a broadcaster can start a programme on the hour, have a quick pre-amble and some adverts, then the start.
Currently, if your market won’t stand an hour preview, you have to start at an odd time which doesn’t work well in some countries where everything runs by the hour.