The ASCAR racing series, for powerful V8 American saloons as immortalised by Tom Cruise in 'Days of Thunder', has signed a contract for no less than 100 hours of television airtime on the Motors TV channel, which will be broadcast across Europe. This augments the existing comprehensive package of terrestrial television coverage on Channel 4 in the UK, to give one of the biggest motor sports airtime packages outside of Formula One.
For full details:
http://www.ascar.co.uk/news/motors020402.htm