Qualifying does serve a purpose. They have 3 cars now and can block out Porsche from racing the leading car(s) by doing a 1-2-3. Having/getting all the cars ahead of the Porsches at the start can help with strategy as well. It puts them in the drivers seat for the tempo of at least the first stint of the race. And of course like you said, bragging rights, that can be important too! I think both teams would like to brag about being on pole.
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