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Thanks for clearing up the Commodore/Caprice confusion. Sorry for that. From a marketing perspective, I have no idea why they'd continue with the Impala. They never advertise the Impala, they never sell any Impalas, I'm not even sure why they make it. Plus, it competes with Taurus and Avalon (or at least tries to compete), not so much with Fusion and Camry...
...but I guess if the re-launch of a brand new 2013 Impala is supposed to rejuvenate the car, they may start a big campaign for it. However, that campaign will probably be overshadowed by the one for the new Malibu coming out. I could understand Impala on the old bodies because Malibu would have looked so strange, but now with real lines, I'd give it a change.
Should be seeing the Fusion soon...
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