Quote:
Originally Posted by S griffin
Bernie didn't care as long as he got good profit. That's why he always went for wacky ideas like medals, knockout quali, double points, sprinklers, shortcuts. Thankfully they are all confined to the scrapheap
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The whole F1 business was in Bernie's head, he didn't see new things as opportunties he saw them as risk to his business model. He didn't have a marketing team he had himself and a lawyer. It's amazing that you could run a multi billion dollar global business like that, but he did.