It's like any new concept or product, someone may be trying to introduce into a foreign market. If it has legs, it will be successful. If it's something people are crying out for, it will be a winner. If it is a genuinely, new and exciting concept/sport that will attract the punters in numbers to a venue, and in turn, convince them to be crying out for more, then.....yes, it could be a success.
However, if it is a worn out old concept, that even in its country of origin is struggling to maintain its position in the sporting landscape, relying on contra deals with its major sponsors and suspect attendance and TV ratings figures to justify its position.... if it's a sport that changes its dodgy ruleset around at the drop of a hat to attract fans..... if the cars are something that nobody outside of its country of origin are even remotely interested in..... if it's a sport that turns away its diminishing, working class fan base by going to a payTV platform, then...no, it ain't gonna wash with any overseas/Asian potential markets (as it hasn't done in recent past efforts).
The answer- Get their house in order here in Australia, before attempting to sell their idea to the Asians, or any other potential market.
The drivers are the most quality part of their product atm. Put them in something that is relevant and exciting to a potential market and then go, and sell it to the world.
Cuba, however could be a goer. The cars would certainly have some sort of relevance in that country.
