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9 Nov 2016, 00:03 (Ref:3686639) | #51 | |||
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Generally, this is the source of funds to go racing... although the number Nissan is said to be kicking the tin to NisMoAu is around half the number you quote. |
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Happy David Thexton Day, 21st March 2003 “I am not uncertain” - Dollar Bill Stern, Billions “Fear stimulates my imagination” - Don Draper, Mad Men “Everybody Lies” - Dr Gregory House, House “Trust But Verify” - Commissioner Frank Reagan, Blue Bloods |
9 Nov 2016, 00:08 (Ref:3686640) | #52 | |||
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Never seen sales figures on the Altima, but they CANNOT be good. Knowing the way most marketing departments run, I couldn't see this kind of expenditure going on at very many places. |
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9 Nov 2016, 00:18 (Ref:3686643) | #53 | |||
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Car companies marketing budgets are normally pretty strong, just advertising expenditure can be around $30 plus million per annum for a mid-pack player at least, and allegedly $65-$70 million at the upper end. From there it's simply a question of where to "weight" the spend and the value the company sees in each sponsorship or spend area. Clearly in this case they see value in the racing activities - and it wouldn't surprise me if there is some assistance from the Nismo world motorsport budget out of Japan. |
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9 Nov 2016, 00:27 (Ref:3686645) | #54 | |
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tried to find some info on the altima, as you mentioned hard to find
In 2015 they sold under 4000 altimas The exact number i cant find so it could be 100 or it could be 4000 however i found this from April 2015. YTD Nissan Altima (up 72.7 per cent), I did find for January 2014 they sold 109 Altimas. Extrapolate that number times 12 months then multiple by a 72.7 % increase puts us at about 2250 sales per year Then taking your 10 Million (i may have misinterpreted that number)and dividing by 4 years so $2.5 Million that would mean around $1000 per car is going into racing in 2015 Im not convinced i have ever seen an altima on the road Last edited by peckstar; 9 Nov 2016 at 00:32. |
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9 Nov 2016, 00:28 (Ref:3686646) | #55 | |||
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If there are 4,000 Altimas in the whole of Australia since launch I would be amazed. |
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Happy David Thexton Day, 21st March 2003 “I am not uncertain” - Dollar Bill Stern, Billions “Fear stimulates my imagination” - Don Draper, Mad Men “Everybody Lies” - Dr Gregory House, House “Trust But Verify” - Commissioner Frank Reagan, Blue Bloods |
9 Nov 2016, 00:48 (Ref:3686649) | #56 | |
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my edited post (added some more research) above suggest that there could be 4000 maybe even 6000
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9 Nov 2016, 00:58 (Ref:3686652) | #57 | |||
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28 Nov 2016, 01:42 (Ref:3691604) | #58 | ||
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I've seen the figures to the end of 2015 from Vfacts, at which point they had sold 3549 Altimas since they were introduced. 2015 sales (1488) were down slightly from 2014 (1791).
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28 Nov 2016, 02:10 (Ref:3691613) | #59 | |
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You'd probably have to look at cars like Altima as a 3 year cycle, as they get turned over at the end of their leases.
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28 Nov 2016, 03:51 (Ref:3691624) | #60 | ||
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Happy David Thexton Day, 21st March 2003 “I am not uncertain” - Dollar Bill Stern, Billions “Fear stimulates my imagination” - Don Draper, Mad Men “Everybody Lies” - Dr Gregory House, House “Trust But Verify” - Commissioner Frank Reagan, Blue Bloods |
28 Nov 2016, 03:56 (Ref:3691625) | #61 | |
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My condolences.
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