Quote:
Originally Posted by deggis
I think we had this discussion not so long ago?  My point is still same: use your own money vs. use someone else's money. Also I just can't believe putting "Audi Ultra Lightweight" sticker on the fin is just that valuable, that they'd turn down a big enough sponsorship offers just because of that.
Bentley example: no WEC back then and probably relatively cheap program compared to current ones.
Not sure so sure in terms of title sponsoring: Middle-East sponsors Citroen and M-Sport/Ford, and VW obviously snatched Red Bull from Citroen.  |
Interesting comment. Much of the in house branding on the Audi means little to nothing to me. Unless they start building carbon fibre monocoque standard on all road cars then Ultra Lightweight will have meaning...