Quote:
Originally Posted by wnut
Wonder who will buy the name out of bankruptcy ....
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Why would going EV send Jaguar to bankruptcy? Surely targeting Tesla, Xpeng and the rest in the emerging performance luxury EV segment is exactly what Jaguar should do?
Jaguar have never won the ICE luxury car sales battle against Mercedes-Benz and BMW in any recent decade, so it would be pointless to continue with that losing battle. Range Rover are doing alright in that space though, so that's why Land Rover are continuing with ICEs for a bit longer.
