View Single Post
Old 8 Nov 2010, 16:41 (Ref:2787113)   #11
Speed-King
Veteran
 
Join Date: Jan 2007
Location:
Wuerzburg,Germany
Posts: 7,325
Speed-King has a real shot at the podium!Speed-King has a real shot at the podium!Speed-King has a real shot at the podium!Speed-King has a real shot at the podium!
It's not all about the absolute ratings, though.

For example, "Stromberg" (a German "The Office"-clone) doesn't have great ratings either, but it does a lot for the TV-station's image, in that case Pro7.

Similarly, I'd rarely watch Kabel 1 outside of some classic movies they have on from time to time, but the GT-Masters broadcast made me watch the so-stupid-that-it's-actually-awesome reality-TV-show Heli-Loggers...

Think of it as a "loss leader" - it might not be profitable in itself, but it attracts customers you'd have a hard time reaching otherwise.
Speed-King is offline  
Quote