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I think the biggest problem is the apparent reluctance of circuits and/or organisers to put any effort into publicity combined with public apathy towards anything that isn't F1 or Touring cars. Some of the best racing I've seen has been at club level, but once you remove drivers and marshals friends and family from the crowd, you're invariably left with a paying crowd of about a dozen people. Promotion is easy to sort out, but I don't really know how to solve the problem the attitude of people towards grass roots racing. MAybe the two are actually linked.
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