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Looking in from the outside, big beastie V8 RWD saloon type racing cars are a good thing. Some of the interpretation and management of that are not so good, but the base product is something many countries are a little envious of.
TCRs are generally awful, BTCC is similar, both appeal to certain types of supporters, but on the whole people who like BTCC (and F1) are not the same people who like all of the rest of motorsport, so it's a niche market, if a fairly successful one in its own way. Neither seem to be good for motorsport as a whole, though.
GTs seem to highly successful up here, but hugely expensive. Perhaps the ground rules of that applied to Supercars could be a good mix?
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