Quote:
Originally Posted by FIRE
It's called officially Mercedes-Maybach these days?
|
In November 2014, Mercedes officially announced that Maybach would no longer be a brand in its own right, but a sub brand of Mercedes. All future models would be sold as Mercedes-Maybach. It was justified with the feeling of Daimler's executives that they would sell more vehicles by including Mercedes in the name, than they would if sold as Maybach alone.
Interestingly, off the back of the 'Chinese' comments - Daimler are targeting 50% of sales for Maybach models to be in the Chinese market.