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If you get a couple of big name drivers in, you'd guarantee some eyeballs.
Wonder if they will livestream on YouTube, or if they have the money to, that would guarantee an audience - and punters at least seem to like the look of the cars.
I guess there's a generation younger than me that grew up hotting up cars that were not Holdens and Fords, maybe they can catch that wave if they can get them to put their phone down...
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