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Originally Posted by TheMightyM
NASACR's decline has many causes but let's not forget that a major part of the problem is simply demographics. The sport has traditionally done very well with rural Southern white males. That's a shrinking (and aging) portion of the population. At the same time, the series hasn't done a good enough job of attracting fans beyond its traditional core.
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Stockcar racing in the south has been hit tremendously, in general, and part of this could be attributed to the population shrinking, for sure. However.....
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Also, it didn't help that NASCAR over expanded in the 1990s and early 2000s. Too many races and race tracks with too many seats makes it more difficult to make the changes the series now needs to make.
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^through this (what I've referred to as nascar's "manifest destiny" in the past), they completely alienated their core fanbase, and subsequently, lost much more than they gained.