Quote:
Originally Posted by GTRMagic
Interesting video... test cars and lots of equipment & people & factory contracts and money dripping everywhere.. it has not sustained...
Yes the ROI on ciggie money was... easier... but its not been replicated with single brands owning whole of car(s)..
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Digressing to F1, did you notice the Vuse sponsorship on the McLarens.
Vuse is a vaping brand from R. J. Reynolds, better known for its sponsorship of Camel back when.