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It was somewhat interesting to note the cross promotion there was during the cricket today.
Apparently as much as everyone hates it, it's actually effective for the tv stations.
As much as the series is known by us and other fans who engage in domestic motorsport. For a lot of people that are inclined to like car racing, those cross promotions would be the first glimpse they've ever had of the series.
I personally think it was a bit early to go to a commercial tv station. It kind of allows C7 the opportunity to mess about with it before the class firmly established itself in Australia. But we'll see how it goes.
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