Quote:
Originally Posted by nasportscar
Sportscar racing is pretty much all business to business marketing, not business to customer marketing like you see in NASCAR. Getting eyes on the product is now easier and better via free live streaming. Why would you want to sign a deal with a cable channel when thousands and thousands of people are fleeing the cable tv scene and going to online-only platforms?
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Totally agree. TV deals aren't worth it any more, free streaming is far more effective, and on demand viewing only makes it easier for more people to watch your race, and therefore view your advertising
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