25 Nov 2018, 11:44 (Ref:3865701)
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#36
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Race Official
1% Club
Join Date: Dec 2002
Posts: 46,695
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Quote:
Originally Posted by Mixer
They have had plenty of interesting names over the duration, not only in naming rights, Steadfast is one very good one, and Sengled they had on a whole car.
They also got Red Rooster into the sport, and any FMCG is a big deal.
I think they learnt how to do the B2B thing from the time in HRT.
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Steadfast Insurance Brokers is a listed business and is run by someone with the last name & lineage as the father who owned the RECs...
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