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The problem is that in BTCC there's little money. I don't compare it to F1 or other World Championships but you can just have a look at DTM or Supercars. Both are national series (well, Supercars clearly is) and they visit several countries, Supercars pushes for a few Asian rounds, they travel to New Zealand. No one complains about reasonability of it from sponsors point of view, no one complains about costs to travel somewhere.
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