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19 Aug 2016, 22:23 (Ref:3666654) | #1 | ||
Racer
Join Date: Aug 2010
Posts: 477
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Jaguar WHY Formula E ?
As a youngster I way simply Amazed when I saw my first XKE . Got really pumped up with the Tom Walkinshaw Jags in IMSA . One of the best years in North American Road Racing . If you ask me .
We all know that North America is a critical market for the Mfg's None of them would be here if the $$$ return to them was not justified as opposed to their expense . Porsche , Lambo , Ferrari , BMW I guess are the big ones . Surprised to see Jaguar in Association of the Williams Formula 1 Team entering the Formula E series . Yet unless I am mistaken their race presence both in North America and Europe is Non Existent . I only recall Emil Frey as a Privateer doing some One Off's in Europe . I have no idea on the costs of Doing the Formula E series Nor how much Value either the Marketing or Advertising will bring in for Jag .. Is there a reason they are NOT in ANY type of GT series anywhere ? What am I missing ? |
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20 Aug 2016, 01:23 (Ref:3666675) | #2 | |
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It's relatively inexpensive. They don't have to develop a chassis or aero and the drivetrain won't require much and everything is very restricted in terms of development. So, they have very little in it, they should be able to be competitive right away and they get to promote a forward thinking image without having to do too much and FE is a world championship. Which is great for a smaller company like Jaguar.
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20 Aug 2016, 03:12 (Ref:3666683) | #3 | ||
Racer
Join Date: Aug 2010
Posts: 477
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"To Promote a Forward thinking Image " ?
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20 Aug 2016, 05:43 (Ref:3666691) | #4 | |
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20 Aug 2016, 07:47 (Ref:3666699) | #5 | |
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Join Date: May 2014
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Owned by a huge global corporation. Jaguar's lack of involvement in GT racing is massively frustrating. Don't know how deep the wounds of Rocketsport's appalling programme still run; especially the farcical showing at Le Mans
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20 Aug 2016, 08:22 (Ref:3666705) | #6 | ||
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This has nothing to do with anything. It's its own entity, complete with its own budget and accountability. In the end, most corporations are essentially owned by global billionaire-and-more players. And the corporations liabilities extend to the amount of capital they carry, not their owner's gross capital. After all, that's why one creates a separate corporate entity. Boundaries of liability.
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Q: How to play religious roulette? A: Stand around in a circle and blaspheme and see who gets struck by lightning first |
20 Aug 2016, 20:59 (Ref:3666782) | #7 | ||
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Join Date: May 2014
Posts: 33
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Quote:
I work for JLR and confirm that TATA has, thus far, been the blocker on a works-supported LM or GT programme. Don't know why though. |
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20 Aug 2016, 21:34 (Ref:3666787) | #8 | ||
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Quote:
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20 Aug 2016, 10:09 (Ref:3666710) | #9 | ||
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Beyond a full LMP1 program I am not sure what Jaguar could usefully do in sports car racing. Jaguar seem to exist in a no-mans land between Bentley and Aston Martin these days. I'm not sure what can be achieved by competed directly against those two in GT racing.
Formula E is a corner of the racing world not yet populated by traditional GT marques, where Jaguar will stand out a little better. And of course it's fairly inexpensive. |
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20 Aug 2016, 11:54 (Ref:3666718) | #10 | |
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Because GT racing brings almost zero PR return??
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20 Aug 2016, 12:04 (Ref:3666720) | #11 | ||
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20 Aug 2016, 12:17 (Ref:3666725) | #12 | |
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It's a series for cheap spec cars and "feel good" theme, so half-free advertising.
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20 Aug 2016, 15:23 (Ref:3666735) | #13 | ||
Racer
Join Date: Aug 2010
Posts: 477
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Again I have no idea what the participation costs are to run the F-E series anyone with insight for such ?
Are they trying to make a statement " Look at us we are a Green Corp " ? seems pointless to me . Sorry I just don't buy into the WHOLE GREEN concept . Yes I do try to recycle where possible , Yet wether it is a Corp or private person the concept of being an ENVIRO -WACO , I just ain't feeling it . Here in the USA I think most racing orgs have some type of Green program in effect ,I would assume the European and Asian racing markets dabble in it also ? Not picking on any one Brand but if Being GREEN is such a big deal WHY do we very rarely hear anything about it from Ferrari , Porsche , Lambo etc; ? I know they each have their Profit making spin off divisions !! |
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20 Aug 2016, 15:30 (Ref:3666736) | #14 | ||
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Quote:
Jaguar are selling cars to middle-upper class Brits, and are in competition with Mercedes, Audi and BMW, and they are most certainly making a lot of green noise. BMW has produced the i8 (and i3), and Mercedes are using Tesla developed batteries and drive trains in their new electric cars. Meanwhile Audi has the A3 e-tron, a plugin hybrid. And Lexus electric hybrids...the list goes on. |
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20 Aug 2016, 18:24 (Ref:3666753) | #15 | |
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Join Date: Mar 2015
Posts: 11,068
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I don't see why saving fuel is some sort of hippy enviro nonsense?
I don't like Formula E. It's slow, boring, sounds dull and I find the car saps ridiculous. However the concept of electric cars is sound. Saving fuel is good for for your wallet. And full electric cars will be needed one day because we will run out of oil to make petrol from. I'm no green supporter by any stretch of the imagination but I don't see the problem with saving fuel and finding new energy sources. Cars like the Tesla Model S are as good and sometimes better than the competition its in the same bracket as. Remember that McLaren do have a hybrid. The P1. |
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20 Aug 2016, 19:27 (Ref:3666767) | #16 | |
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Yeah I don't give crap about FE but the root of the concept is what is coming sooner than later to this realm too.
I would like to see a 5 car mini proto electric class at Le Mans - you know assuming they had actual durable batteries and not the car swap nonsense like in FE. |
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20 Aug 2016, 20:16 (Ref:3666773) | #17 | ||
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Quote:
But then if FE came to Road Atlanta I'd be there to check them out. Interesting concept and I'd like to see it advance and improve but the two races I've watched were dull. I would strike it up to as much to the tight city tracks as the racing. |
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20 Aug 2016, 22:44 (Ref:3666794) | #18 | |
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Porsche owns VW, Audi, Skosa, Seat, Bentley, Bugatti etc.
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21 Aug 2016, 09:51 (Ref:3666844) | #19 | |
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20 Aug 2016, 22:46 (Ref:3666795) | #20 | |
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FE is cheap to get in and gives a phony green-image. All they have to do is get some guys that know how to setup the spec car and throw in a battery from another supplier. Brand it Jaguar and poof- instant PR.
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20 Aug 2016, 23:45 (Ref:3666799) | #21 | ||
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Formula E powertrains aren't spec. They have actual technology, you know.
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21 Aug 2016, 02:33 (Ref:3666810) | #22 | |
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21 Aug 2016, 05:27 (Ref:3666819) | #23 | |
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Moving to turbo is all part of euro efficiency laws where must have minimum economy across your whole range of cars manufactured, hence why Pirsche bought VW etc., and nothing to do with what they want to do m8
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21 Aug 2016, 06:17 (Ref:3666822) | #24 | |||
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Posts: 8,923
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Quote:
Europe and individual countries also do that for engines above a certain size, the so called "fiscal horsepower" tax, Japan has a car size class tax, etc. And I also believe that the EU and other countries also tax for carbon emissions, too. |
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21 Aug 2016, 14:06 (Ref:3666880) | #25 | ||
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Join Date: Sep 2009
Posts: 6,096
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Quote:
Do you think Porsche makes a bunch of SUVs because that is what they want? No, it is because they can make money at it. And nobody is forcing them to compete against Tesla (Porsche Mission E), but they feel it is important to do so. The point is that society as a whole drives the direction. Be it regulations, technical innovation, consumer tastes or where the marketplace is being pushed by competitors. Richard |
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To paraphrase Mark Twain... "I'm sorry I wrote such a long post; I didn't have time to write a short one." |
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