teams should look to bands for sponser's
With the likes of Larko, Faulkner and the rumoured third TWR team looking for sponsers, why don't they follow the lead of a guy in the UK.
He wanted to enter a team of Chev Corvettes in the Interactive Sportscar Championship, so he spoke to the manager of brit girl band Atomic Kitten and they decided to sponser the team, and it is now known as Atomic Kitten Motorsport, i know the ISC is dead but they now run in FIA GT, Brit GT, ALMS and ELMS races.
Maybe Larko and the rest in need of some money should be out after Bardot or Midnight Oil backing, and it would add a new dimension to the series sponsership, or would Tony ban this because all the focus would be on the sponser's rather than him.
|