[Tech Issue] Pirelli-The Tyre Story..

[bella]

Originally Posted by wnut

My standpoint is that if Pirelli are happy to produce this level of product on the international stage then what would they be prepared to dish up to the consumer. Formerly I have used Pirelli tyres, lately not so much, and as a rule I try and support brands that support motor racing. They put something into a sport that I enjoy and try and support them as a result.

then i urge you to look at their gt work, particularly in the national series. the sheer number of different sizes, compounds to suit each car... it's really interesting.

fwiw, market research suggests that f1 has done wonders for their profile. that's pretty much the main reason they're still involved - it's expensive but far better for advertising than anything else they're involved with.

disclaimer: i run goodyears on my car