Home Mobile Forum News Cookbook FaceBook Us T-Shirts etc.: Europe/Worldwide. eBay Motorsport Links Advertising  
Site Partners: SpotterGuides Veloce Books  
Related Sites: Your Link Here  

Go Back   TenTenths Motorsport Forum > Saloon & Sportscar Racing > Australasian Touring Cars.


Reply
 
Thread Tools Display Modes
Old 24 May 2020, 01:55 (Ref:3977983)   #31
E.B
Veteran
 
E.B's Avatar
 
Join Date: Feb 2010
United Kingdom
About 7kms East of Albert Park Melbourne
Posts: 3,159
E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!
Quote:
Originally Posted by chavez View Post
The value of the rights over time went up and down like a honeymooner's blind.

Any business model based on that level on unpredictability was bound to eventually fail.
Agree totally.
E.B is offline  
Quote
Old 24 May 2020, 02:32 (Ref:3977986)   #32
Casper
Veteran
 
Join Date: May 2007
Posts: 2,345
Casper should be qualifying in the top 10 on the gridCasper should be qualifying in the top 10 on the grid
Quote:
Originally Posted by chavez View Post
The value of the rights over time went up and down like a honeymooner's blind.

Any business model based on that level on unpredictability was bound to eventually fail.

Absolutely, all professional sport relied on the media rights accruing value and getting more every time they were renewed but we are now seeing what the sport owners did not and that is going to affect all sport. Foxtel were the golden handshake so to speak and their demise if it happens will leave the FTA media the only game in town.
Casper is offline  
Quote
Old 24 May 2020, 03:14 (Ref:3977987)   #33
Juarez Jed
Racer
 
Join Date: Nov 2009
Posts: 485
Juarez Jed should be qualifying in the top 10 on the grid
Until Tony came along the professional teams were funded by manufacturers and corporations and the bulk of the field were semi-funded privateers.
Obviously it will be unsustainable to keep the category at the professional , some say extravagant, level it has been at for 25 years without substantial tv income. Sponsorship alone cannot support the number of crew members or level of infrastructure required these days.
There will always be an ATCC it just wont be as we have known it.
Do they have to go back to volunteers making up the majority of the crew on race day ? Lets see.
Juarez Jed is offline  
__________________
home of saturday night turtle racing "ciudad de juarez raceway"
Quote
Old 24 May 2020, 03:44 (Ref:3977988)   #34
S griffin
Veteran
 
Join Date: Jul 2013
Posts: 10,258
S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!
The championship has always had backings from manufacturers and that's what has contributed to the success of the series. As has the TV package no doubt, so let's hope they see sense and make sure the racing is on TV that everyone can watch down under. With tough times around the world, now is a good time too to cut costs.

I've always liked the V8 Supercars and no doubt it can and probably will survive, but it needs careful managing to make sure the grid numbers don't go down and teams can survive. No doubt I and others around the world look forward to V8 supercars returning, it is something that really wets the appetite.
S griffin is online now  
__________________
He who dares wins!
He who hesitates is lost!
Quote
Old 24 May 2020, 10:24 (Ref:3978027)   #35
blaarg
Racer
 
Join Date: Jun 2003
Posts: 293
blaarg should be qualifying in the top 10 on the grid
380k per annum per REC for the current foxtel contract isn't that great a deal when you consider the cost of running a team versus the displacement in viewership and sponsorship ROI.

Was it really worth it in the end? Of course not.
blaarg is offline  
Quote
Old 24 May 2020, 11:38 (Ref:3978044)   #36
S griffin
Veteran
 
Join Date: Jul 2013
Posts: 10,258
S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!S griffin is going for a new lap record!
Exactly, theyíve lost the audience by putting it behind a paywall. It hasnít worked with F1 either has it? Lessons need to be learned. The series needs to keep the interest from the public if it is to survive

I donít blame you guys being upset with this short sighted move. Iím just grateful that over here the BTCC has had to good sense to keep it on FTA.
S griffin is online now  
__________________
He who dares wins!
He who hesitates is lost!
Quote
Old 24 May 2020, 12:28 (Ref:3978059)   #37
blaarg
Racer
 
Join Date: Jun 2003
Posts: 293
blaarg should be qualifying in the top 10 on the grid
Quote:
Originally Posted by S griffin View Post
Exactly, they’ve lost the audience by putting it behind a paywall. It hasn’t worked with F1 either has it? Lessons need to be learned. The series needs to keep the interest from the public if it is to survive

I don’t blame you guys being upset with this short sighted move. I’m just grateful that over here the BTCC has had to good sense to keep it on FTA.
It's my opinion the casual viewer was hugely undervalued during the previous deal. Casual viewership is a massive market for sponsors and the sport. If you block-out these valuable viewers behind a paywall, you've not only lost financial opportunity for sponsors (and devalued potential team income) but you've eliminated the mechanism that your sport needs to grow its supporter base. (which results in improved track side ticket and corporate sponsorship sales at events)

Supercars have a good and entertaining product. I'm confident it can be salvaged, they just need to address their network reach and continuity for the casual viewer- and the most tried and tested method (in this country) to achieve this is through FTA.
blaarg is offline  
Quote
Old 25 May 2020, 04:30 (Ref:3978169)   #38
cavvy
Veteran
 
cavvy's Avatar
 
Join Date: Aug 2004
Location:
Melbourne Victoria
Posts: 3,360
cavvy should be qualifying in the top 10 on the grid
Quote:
Originally Posted by blaarg View Post
It's my opinion the casual viewer was hugely undervalued during the previous deal. Casual viewership is a massive market for sponsors and the sport. If you block-out these valuable viewers behind a paywall, you've not only lost financial opportunity for sponsors (and devalued potential team income) but you've eliminated the mechanism that your sport needs to grow its supporter base. (which results in improved track side ticket and corporate sponsorship sales at events)

Supercars have a good and entertaining product. I'm confident it can be salvaged, they just need to address their network reach and continuity for the casual viewer- and the most tried and tested method (in this country) to achieve this is through FTA.
FTA in Aus can not sustain what they have been paying for sports media rights generally.

Digressing but its a long time since Craig Lowndes was a $mil to drive .... didnt think it was good value then.
cavvy is offline  
__________________
more torque than a climate change conference
Quote
Old 25 May 2020, 05:51 (Ref:3978175)   #39
E.B
Veteran
 
E.B's Avatar
 
Join Date: Feb 2010
United Kingdom
About 7kms East of Albert Park Melbourne
Posts: 3,159
E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!E.B has a real shot at the championship!
Quote:
Originally Posted by cavvy View Post
FTA in Aus can not sustain what they have been paying for sports media rights generally.
So Supercars need to get real with the actual value of their TV deal, given the current market conditions, taking on board that with limited TV exposure event and team sponsorship becomes nigh on impossible to justify.
E.B is offline  
Quote
Old 25 May 2020, 05:59 (Ref:3978176)   #40
thunderbolt
Veteran
 
Join Date: Dec 2007
Posts: 657
thunderbolt should be qualifying in the top 10 on the grid
https://www.speedcafe.com/2020/05/25...to-air-future/

Seven had become the traditional place for the Australian Touring Car Championship prior to 10’s original, 10-year run as rights holder, and gained the Bathurst 12 Hour after most recently dropping Supercars.

It has also returned to genuine domestic motorsport this year with a deal to show Australian Racing Group series including TCR Australia and the VHT Australian S5000 Championship, although it is yet to do so due to the postponements caused by the coronavirus.

While parent Seven West Media is now led by former Supercars CEO James Warburton, who is known to still be enthusiastic about motorsport, the company carries a significant debt burden and is also reining in expenditure.

Nine, which once telecast F1, does not have a strong recent history with motorsport and the Nine Entertainment Company, too, is hurting at present.

Arguably promising for Supercars is that sentimentality does not mean much to decision-makers at the former Kerry Packer empire if recent moves to effectively swap cricket for tennis and to play tough with the Australian Rugby League Commission are any guide.

Theoretically, the ABC and SBS are options but neither would likely deliver significant revenue to Supercars, if at all.

It is debatable also as to how much reach the public broadcasters boast in practice, despite having the same availability as their commercial counterparts.
thunderbolt is offline  
__________________
'We've paid the price': Stop calling us cheats all-conquering and highly controversial Ford Mustang
Quote
Reply

Bookmarks




Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
What engine could I put in a Champ Car? Jimmy Magnusson Racing Technology 9 5 Dec 2008 19:14
V8s put brakes on Wanneroo??? fomoco Australasian Touring Cars. 111 3 May 2007 04:38
Saturday Goodwood Practice - I could put on a better show! C R Box Historic Racing Today 68 19 Jul 2003 12:22
What sort of 'investors' could possibly want to put into Prost Hugh Jarce Formula One 14 25 Jan 2002 09:50


Powered by vBadvanced CMPS v3.2.3

All times are GMT. The time now is 07:56.


Powered by vBulletin® Version 3.8.9
Copyright ©2000 - 2020, vBulletin Solutions, Inc.
Original Website Copyright © 1998-2003 Craig Antil. All Rights Reserved.
Ten-Tenths Motorsport Forums Copyright © 2004-2018 Royalridge Computing. All Rights Reserved.