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Old 4 Feb 2020, 10:24 (Ref:3955617)   #4441
Columbus
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Columbus should be qualifying in the top 10 on the grid
Aston Martin's WEC Hypercar will be the first casualty of new finance/management structure. New Executive Chairman Stroll is an established Formula 1 guy with a portfolio of luxury brands to promote - he's not going to dilute the F1 budget to race in a class with no competition (2 LMP1 teams at CoTA 2020, 2 manufacturers signed up for Hypercar!) and no audience.

Beyond that, the future looks tough for cash-strapped AM. Costs have forced it to mothball electric car development and pin its survival on an old school SUV with a borrowed Benz V8 - just as the UK government announced it plans to outlaw new internal combustion car sales in 15 years.
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Old 4 Feb 2020, 11:51 (Ref:3955627)   #4442
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Aston Martin's WEC Hypercar will be the first casualty of new finance/management structure. New Executive Chairman Stroll is an established Formula 1 guy with a portfolio of luxury brands to promote - he's not going to dilute the F1 budget to race in a class with no competition (2 LMP1 teams at CoTA 2020, 2 manufacturers signed up for Hypercar!) and no audience.

Beyond that, the future looks tough for cash-strapped AM. Costs have forced it to mothball electric car development and pin its survival on an old school SUV with a borrowed Benz V8 - just as the UK government announced it plans to outlaw new internal combustion car sales in 15 years.
Because the current chassis would still be made in 15 years? So don't build now because you MIGHT not be able to sell something in 15 years? Yeah, that's SMART financial planning.

As for competition and supposed established F1 guy. First, his team is NOT an established team as HIS. He bought in to a failing team, owner not team effort, and sadly things haven't been as good as they were with Force India. And oh yeah, the competition is so fierce in F1 as well.
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Old 4 Feb 2020, 14:15 (Ref:3955660)   #4443
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Columbus should be qualifying in the top 10 on the grid
Not much evidence of SMART financial planning at Aston Martin lately - their bold second century product plan wiped 75% off the companyís stock value! Fossil-fuelled cars are over. The future is electric and AM is already trailing its high-end sports car rivals by a decade.

If Stroll has any sense (I can think of 2.6 billion reasons that suggest he has) heíll spend wisely and promote Aston Martin alongside his other luxury brands in the motor racing championship with the largest global audience - Formula 1.

He wonít be the first car company boss to choose F1 over WEC and he wonít be the last. The ACOís unfathomable meddling has driven manufacturers away from top tier sports car racing and fans have followed. F1 is very far from perfect, but at least fans can find it on TV and make sense of what theyíre watching.

With 20+ years experience in F1 it will be a no-brainer for Stroll. No other car maker can justify a top tier WEC program AND Formula 1 - Stroll will conclude that, like Ferrari, Aston Martin is already well represented in the GT classes.
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Old 4 Feb 2020, 17:50 (Ref:3955716)   #4444
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Aston Martin's WEC Hypercar will be the first casualty of new finance/management structure. New Executive Chairman Stroll is an established Formula 1 guy with a portfolio of luxury brands to promote - he's not going to dilute the F1 budget to race in a class with no competition (2 LMP1 teams at CoTA 2020, 2 manufacturers signed up for Hypercar!) and no audience.

Beyond that, the future looks tough for cash-strapped AM. Costs have forced it to mothball electric car development and pin its survival on an old school SUV with a borrowed Benz V8 - just as the UK government announced it plans to outlaw new internal combustion car sales in 15 years.
You just forgot that WEC GTE programme will likely go bust too. No point to throw money in a category with 6 cars.
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Old 4 Feb 2020, 21:58 (Ref:3955751)   #4445
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Not much evidence of SMART financial planning at Aston Martin lately - their bold second century product plan wiped 75% off the company’s stock value! Fossil-fuelled cars are over. The future is electric and AM is already trailing its high-end sports car rivals by a decade.

If Stroll has any sense (I can think of 2.6 billion reasons that suggest he has) he’ll spend wisely and promote Aston Martin alongside his other luxury brands in the motor racing championship with the largest global audience - Formula 1.

He won’t be the first car company boss to choose F1 over WEC and he won’t be the last. The ACO’s unfathomable meddling has driven manufacturers away from top tier sports car racing and fans have followed. F1 is very far from perfect, but at least fans can find it on TV and make sense of what they’re watching.

With 20+ years experience in F1 it will be a no-brainer for Stroll. No other car maker can justify a top tier WEC program AND Formula 1 - Stroll will conclude that, like Ferrari, Aston Martin is already well represented in the GT classes.
I'm sorry, what? Electric cars are still a niche. Aston Martin is a niche product on its own. Selling electric cars for them is a no go. They don't have the finances to invest in that anyway. Maybe when they get their stuff together they can please the green crowd but for now they have to get their own house in order. I don't think the gte program is on the chopping block nor the hypercar either. I bet someone buys a couple and races in the new season. R-motorsport perhaps.

Last edited by TF110; 4 Feb 2020 at 22:12.
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Old 4 Feb 2020, 22:42 (Ref:3955754)   #4446
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I'm sorry, what? Electric cars are still a niche. Aston Martin is a niche product on its own. Selling electric cars for them is a no go. They don't have the finances to invest in that anyway. Maybe when they get their stuff together they can please the green crowd but for now they have to get their own house in order. I don't think the gte program is on the chopping block nor the hypercar either. I bet someone buys a couple and races in the new season. R-motorsport perhaps.
No, haven't you heard. Petrol cars will be banned and electric cars cost nothing to build. Oh wait, Tesla only makes money by buying credits from other companies to balance their EPA books. Otherwise a few estimates have said double the costs, if not more. But I believe for 10 years I've heard no one will build new petrol engines, no one will build new trucks, no one will build large vehicles. Oh wait, Ford will no longer make cars, multiple new petrol engines have been released in the last 2 years and cars only get bigger.

Yes, there will be electric options but to say petrol is gone? Foolhardy at best and delusional at worst.
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Old 5 Feb 2020, 08:51 (Ref:3955818)   #4447
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No, haven't you heard. Petrol cars will be banned and electric cars cost nothing to build. Oh wait, Tesla only makes money by buying credits from other companies to balance their EPA books. Otherwise a few estimates have said double the costs, if not more. But I believe for 10 years I've heard no one will build new petrol engines, no one will build new trucks, no one will build large vehicles. Oh wait, Ford will no longer make cars, multiple new petrol engines have been released in the last 2 years and cars only get bigger.

Yes, there will be electric options but to say petrol is gone? Foolhardy at best and delusional at worst.


Realistic or not, New petrol and diesel cars are banned in the UK from 2035 onwards

The future is electric/ hydrogen, itís just a matter of when, and I agree there is plenty of development to be done by OEMís on petrol engines before then

It is however probably a little short for AM to stop thinking about Electric

At least tell people you are headed that way


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Old 5 Feb 2020, 09:53 (Ref:3955836)   #4448
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Lagonda has been selected as pure electric- but it's aimed more upmarket than AM so volumes would be low anyway.

It's not been dropped just kicked back in the grass for a year or two.
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Old 5 Feb 2020, 12:19 (Ref:3955879)   #4449
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Lagonda has been selected as pure electric- but it's aimed more upmarket than AM so volumes would be low anyway. It's not been dropped just kicked back in the grass for a year or two.
2025 to be exact! Manufacturers are now going to be fined per vehicle for not meeting average emissions figures, so with a big figure low volume luxury car, maybe easier just to up the retail price to compensate.....?

Iím sure AM havenít stopped thinking about electric, itís just that survival is more immediate!
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Old 7 Feb 2020, 16:28 (Ref:3956317)   #4450
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I just hope that they continue racing sportscars. I don't think Stroll is a guy who is solely focused on f1 for their racing. He should know that the gt3 is a business selling cars.
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Old 19 Feb 2020, 09:00 (Ref:3958442)   #4451
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Valerie race project binned.....end of Hyperclass?
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Old 19 Feb 2020, 10:26 (Ref:3958467)   #4452
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Shame, that Valkyrie has a lot of potential. Weíll see if the Hyperclass still gets enough entries
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Old 19 Feb 2020, 14:44 (Ref:3958515)   #4453
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I just hope that they continue racing sportscars. I don't think Stroll is a guy who is solely focused on f1 for their racing. He should know that the gt3 is a business selling cars.
Yes but not his business, Prodrive build them. All Aston Martin get is sales of components to build them plus great exposure
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Old 19 Feb 2020, 17:57 (Ref:3958559)   #4454
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Yes but not his business, Prodrive build them. All Aston Martin get is sales of components to build them plus great exposure
Yeah, cause Prodrive gets to use another's IP for free in building the cars? Not even remotely, guarantee there is money being made by Aston Martin in the building of GT3 and GTE cars
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Old 20 Feb 2020, 14:55 (Ref:3958771)   #4455
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Not much evidence of SMART financial planning at Aston Martin lately - their bold second century product plan wiped 75% off the companyís stock value!

I posted something akin to this just now in the Hypercar thread. You're right on the money. Not only sacrificed stock value but reduced liquidity to levels which required contingent debt obligations to meet liquidity needs. No contingency plan if things didn't work out. The "Second Century Plan" always made me chuckle.
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