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Old 15 Mar 2013, 01:50 (Ref:3218653)   #3301
HORNDAWG
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HORNDAWG should be qualifying in the top 5 on the gridHORNDAWG should be qualifying in the top 5 on the gridHORNDAWG should be qualifying in the top 5 on the grid
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Originally Posted by chernaudi View Post
Well, keeping the IMSA name wasn't unexpected, since Bill France Jr--Jim's older brother--was a co-founder of IMSA in 1973, almost 40 years ago.
It was Big Bill, Jim's father, not his brother who was a founder of IMSA.







L.P.
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Old 15 Mar 2013, 01:52 (Ref:3218654)   #3302
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Dodge_Swinger should be qualifying in the top 5 on the gridDodge_Swinger should be qualifying in the top 5 on the grid
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Originally Posted by deggis View Post
Cheese, but most of these things usually are. I don't know how expensive it is to get NFL Films to do promo videos, but the Truth In 24 videos for Audi really capture endurance racing. They're beautifully shot and no one is reciting scripted lines.

The logo isn't inspiring me to go out and buy branded apparel, but in its defense, I thought the ALMS logo was pretty awful. Thankfully, the series makes the logo, not the other way around, so there's still a chance.
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Old 15 Mar 2013, 03:40 (Ref:3218677)   #3303
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The thing is a good lo0go immediately suggests the series. No one would confuse the NHL or NFL logo with any other sport because the letters are there. Even the ALMS blue painter's pallette had the name on it. This is just a super-simplified helmet --- helmets aren't unique to sports car racing or even car racing. Everyone from football to cycling to deep-sea diving uses helmets.

Can't be iconic if it is a bad icon, and an icon is supposed to deliver max info in minimal space, not deliver max confusion after being devised with minimal effort for max money.
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Old 15 Mar 2013, 03:59 (Ref:3218682)   #3304
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The logo is completely amateurish... boring, hideous...
It is far from being a real Brand, miles away of being iconic. Looks like someone found a very bad helmet vector and made a logo with it.

To bad to be true...
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Old 15 Mar 2013, 13:09 (Ref:3218852)   #3305
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skycafe is going for a new lap record!skycafe is going for a new lap record!skycafe is going for a new lap record!skycafe is going for a new lap record!skycafe is going for a new lap record!skycafe is going for a new lap record!
IMSA actually goes back to 1969
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Old 16 Mar 2013, 06:50 (Ref:3219229)   #3306
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Um, can we close this thread now since the name is officially revealed?
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